The Brand

The logo is inspired by the famous snail designed in 1953 by architect Marcello D'Olivo, who wanted to respect nature as much as possible and wanted to develop an original urban design for the road network of Lignano Pineta. It is combined with the colours of the Olympic rings and echoes in the fonts used, the characteristics of the beach of soft, fine golden sand and the blue of the sea over which the "European Blue Flag" has been waving for years, the coveted award given to seaside resorts that work seriously to keep their beaches and port areas clean and organised.